Gabriela Koleva: The beautiful dress is a continuation of the beautiful spirit!

* English photographer Martin Middlebrook shot a photo session for fashion house "Maison Saint Herem"

Silviya Todorova

The famous English photographer Martin Middlebrook shot a photo session with the first official nightwear collection of the Maison Saint Herem fashion house. Her designer and stylist Gabriela Koleva says the photo session shows the spirit of the fashion house and has long been looking for the right photographer to make it happen. "I chose Martin Middlebrook because he is a photo journalist and makes art photography, not related to fashion, and has a different look. He was in Africa and Kabul, filmed for the BBC and the United Nations, and his photographs were exhibited at the British Museum in London. I liked doing photos that tell a story. It is the soul of the photos he is taking that he is most interested in."

The photo session is shot in the ballroom of the Military Club, and the faces Gabriela Koleva and Martin Middlebrook together choose are: the ballet dancers Marina Popova and Alexandra Savova, Desislava Harizanova and the Visage agency models - Queenie Alice, Hristina Veskova and Elisaveta Gareva. "With this photo session, we tell the story of how to poetically dress the world. Because a beautiful garment is a continuation of the beautiful spirit. There are pictures with a soul where the girls laugh. A beautiful and laughing spirit makes the garment beautiful. The garment is part of this beautiful thing, which is the human itself. Just like the idol of Maison Saint Herem, Audrey Hepburn. She has radiance, nobility and beautiful spirit, so many people like her and want to imitate her", Gabriela Koleva also said.

The spring-summer 2018 formal clothing collection of the Maison Saint Herem fashion house is called "Let’s dress up the world poetically" and is loaded with the poetic and romantic spirit of the ballet style inspired by the models. From him are borrowed the freedom and ease of movement in the garments, as well as the pursuit of the garment to be like a "dance". The carefully chosen fabrics contribute to the mobility effect in the garment, with silk leading in different combinations with sophisticated high fashion fabrics typical of the Maison Saint Herem style.

The choice of materials is a kind of "silk poetry", which includes: silk jacquard, silk satin, silk organza and tulle, as well as satin cotton, stretched cotton, raffia, embroidered organza, cotton lace, some shiny fabrics and embossed fabrics. The collection includes fabrics of Chanel, Nina Ricci, Gucci, and original gallons of Chanel. The color range includes pastel shades of resplendent, milky blue, gently pink, white, as well as turquoise, silver gray and gold.

Gabriela Koleva relies on a minimalist style and a clean silhouette, also borrowed from the ballet. The lengths are different, and in the patterns there are also some geometric volumetric shapes that give the clothes a modernistic radiance. The collection also features elements of the sporty outfit, which can be seen mainly in the shaping of the neckline and shoulders. The semi-closed neckline on the neck and the underlined shoulders with no extras follow the simple and clean sports line.

Other specific solutions for the design of the official collection are triangular back, hidden pockets and more.

Selected proposals from the Maison Saint Herem fashion house collection were first shown during the show of the Golden Needle 2018 Academy of Fashion's annual awards. With its sophisticated collection in the spirit of the French chic, Gabriela Koleva opened the fashion show for the prestigious awards. A special guest of her review was actress Sanya Borisova, who recently received the Celebrity of the Year award and presented a dress designed specifically for her: "I am fascinated by Gabriela's approach and the whole team of Maison Saint Herem". The dress has a character and the creative process of creating it was extremely interesting and pleasant.

The fabrics with which they work in the fashion house are impressive! The dress they made for me seems massive and heavy, although it is made of silk and is actually light as a feather, which makes it impressive and at the same time very comfortable to wear, "said Sanya Borisova. Charismatic Geri Doncheva, who led the gala show of the Academy of Fashion, also trusted Gabriela Koleva and Maison Saint Herem and glowed on the stage of the Golden Needle 2018 with a gold theme.

Video of the photo session:
https://youtu.be/9DRyrSESxyQ
Videos from the Golden Needle 2018:
https://youtu.be/BJBgDWhaXk8

Photos:
1. – 17. Spring-Summer Collection 2018 "Let's Dress Up the World Poetically" of fashion house "Maison Saint Herem" with designer and stylist Gabriela Koleva.
Photo: © Martin Middlebrook / "Maison Saint Herem"
18. Geri Doncheva dressed in Maison Saint Herem, as the host of "Golden Needle 2018".
Photo: © Anton Markov / Academy of Fashion
19. Prof. Lubomir Stoykov, President of the Academy of Fashion, with Sanya Borisova - special guest of the Maison Saint Herem fashion-show for the Golden Needle 2018.
Photo: © Hilife / Academy of Fashion
20. Gabriela Koleva and Sanya Borisova with dresses of Maison Saint Herem. Photo: © "Maison Saint Herem"